“It’s a long way to the top if you wanna rock ‘n roll” (AC/DC). Or as someone else once said, it takes years to become an overnight success. LinkedIn’s a bit like that too. It certainly shouldn’t take years, but growing your business through… Sep 05 23September 05, 2023Post at Linkedin
A client asked me if there’s any benefit to activating Creator Mode on her LinkedIn profile. The immediate benefit is you get to display your 5 hashtags, but wait…there’s more 😉 To save you the bother of hunting for this information, here’s an… Sep 03 23September 03, 2023Post at Linkedin
Which content formats get the best traction and engagement on LinkedIn? That’s a question that I hear plenty of disagreement about. There are as many views as there are different content formats. LinkedIn allows you to post a wide range of… Aug 31 23August 31, 2023Post at Linkedin
“Adam's webinar was an eye-opener and without it I wouldn't be aware of many features of LinkedIn and how to best use them. Adam is very generous with his knowledge and expertise.” “Many LinkedIn workshops are too basic or not suitable if you… Aug 29 23August 29, 2023Post at Linkedin
Everyone wants their content to go viral, right? LinkedIn doesn’t want that, according to Dan Roth, LinkedIn’s chief editor. So how do you ensure that people will see your posts? They’ve recently changed the way the algorithm treats content, based… Aug 27 23August 27, 2023Post at Linkedin
Are you ignoring these 3 opportunities to position your business brand on LinkedIn? With the amount of noise online these days, it makes sense to grab every opportunity you can to position and differentiate your brand and these three little-used… Aug 22 23August 22, 2023Post at Linkedin
LinkedIn is still the best platform for building an authoritative online presence for your business and ultimately generating qualified leads. But I know that things don’t always go as well as you’d like them to, so let me know what’s bugging you… Aug 20 23August 20, 2023Post at Linkedin
There’s a complaint about LinkedIn that I’m hearing more and more frequently at the moment. It’s usually because this issue is being looked at from one perspective. It can cause them to pull back from their commitment to posting content regularly on… Aug 17 23August 17, 2023Post at Linkedin
Our next online event is happening very soon - one of the many exciting live and online events we are running throughout the rest of 2023. There’s still just time to grab your spot. Why do our Web Events continue to grow in popularity? It’s because… Aug 15 23August 15, 2023Post at Linkedin
Our exciting program of Live Events for 2023 is now in full swing, coming to 6 major cities in Australia and New Zealand. If you missed the Gold Coast event there’s still time to grab a seat at one of the other venues. This is “The LinkedIn Game… Aug 14 23August 14, 2023Post at Linkedin
You’ve just received a notification from Linkedin that one of your posts is trending. That’s pretty exciting as it suggests that the post has “gone viral”. But what does it actually mean? It seems like it’s a good thing - and it is - so take a look… Aug 10 23August 10, 2023Post at Linkedin
If you’ve lived in New Zealand or know someone who does, you’ve probably heard that home-owners have to work at keeping mould, mildew and lichen at bay. They have this amazing product called “Wet and Forget”. You simply spray it on and leave it to do… Aug 09 23August 09, 2023Post at Linkedin
There is a very common mistake in the way some LinkedIn profiles are presented. Sadly, the content may be pretty good but the way it’s displayed actively discourages me from reading it. LinkedIn allows you up to 2600 characters for our About… Aug 06 23August 06, 2023Post at Linkedin
Our exciting program of new Live Events is now in full swing. If you missed the Gold Coast event there’s still time to grab a seat at one of the other venues. It’s called “The LinkedIn Game Plan - The 5-Step Blueprint to Win New Business”, coming to… Aug 04 23August 04, 2023Post at Linkedin
Have you attended one of our ever-popular web events? The next one is happening very soon - one of the many exciting live and online events we are running throughout the rest of 2023. Our Web Events continue to grow in popularity because they… Aug 01 23August 01, 2023Post at Linkedin
A case of mistaken identity - almost! Not too long ago I was due to meet with a potential client so as you’d expect I checked out their LinkedIn profile to see how they’re currently positioned and get a bit of extra background. So far, so good but it… Jul 30 23July 30, 2023Post at Linkedin
Today’s newsletter unlocks a little mystery for you as some powerful ways of enhancing the first impression your LinkedIn profile makes. You might be surprised to lnow that less than 5% of profiles are fully optimised. Oh, and in the newsletter,… Jul 27 23July 27, 2023Post at Linkedin
It’s time to bust a common myth and in the process help you to avoid some disappointment. Your content on LinkedIn does not generate sales conversions all by itself. As soon as I say that I know there’ll be a string of comments from people saying… Jul 25 23July 25, 2023Post at Linkedin
When the world started really paying attention to the potential impact of AI on businesses I ran a quick poll here to see how LinkedIn members were planning to use it. Here are the results and a word of caution. 76% said they could see themselves… Jul 23 23July 23, 2023Post at Linkedin
Have you ever noticed that if you know someone and then read something they’ve written you can practically hear them speak, in your head? There’s much more going on than just words. And that’s what I want to tackle in today’s video, particularly as… Jul 20 23July 20, 2023Post at Linkedin
