Are you ignoring these 3 opportunities to position your business brand on LinkedIn?

With the amount of noise online these days, it makes sense to grab every opportunity you can to position and differentiate your brand and these three little-used LinkedIn features can help.

Banner image.
This is not for pretty pictures, still less for that selfie from your last holiday in Thailand. Use it for visual impact designed to get your core marketing message across.

Loudspeaker icon.
You can upload a 10-second audio message. It was originally meant for you to show how to pronounce your name, but you can record whatever you want.

Pronouns.
If you want to display your preferred pronouns, there’s a dropdown menu to choose from. There’s also a custom setting that you can use with whatever text you want to show. You can see how I’ve used it - next to the loudspeaker icon on my profile.

Want to see them in action? click on my profile photo at the top of this post and check them out.

#adamsview #linkedin #personalbranding