"Tricia is a tremendously quick study with a great mind for business and knows how to convey value in all of her content. Tricia developed and executed numerous successful content campaigns which helped generate brand visibility and authority at a truly expert level. Her true strength is in the authentic, conversational tone in which she crafts a story." - RJ Frasca, Vice President of Channels and Partnerships
"She was able to craft an accurate and impactful narrative that resulted in our organization receiving multiple prestigious business awards and recognition - and indirectly, revenue. In business it is important to create value - it is equally important to communicate that value to the market. To the latter, Tricia is a master." - Larry White, Employee Screening Executive
"Tricia is a strategic content tour de force. Not only does she routinely dive deep into her subject matter to generate compelling, consumable, lead-generating/converting content, but she has the strategic mindset to be constantly zooming out, making sure she and her team are aligning with overall business objectives and goals. Tricia also has an innate sense of "connecting the dots" that I find borders on magic. Give her a prompt, and she's enthusiastically mind-mapping in real time how to republish X piece of content with Y lens for Z audience. All of this culminates in ensuring messaging is consistent across various platforms (critical for brand growth), speaks to the appropriate audience at the appropriate time, complements the marketing strategy, and gets the most bang for the buck." - Kate Nielson, Senior Director of Operations
"I was very sad to see Tricia go from ESPN Radio. At that time she had outgrown her role. She is an extremely intelligent and hard-working... Her writing is very enjoyable and paints a very thorough and descriptive picture of her subject." - Mike Urrunaga, Program Director, ESPNRadio
"She easily takes complex topics and distills those down into smart, accessible, creative copy that always seeks to answer the audience question, “Why should I care?” She is always solution-focused, not problem-oriented, while collaboratively seeking positive outcomes across all departments. Tricia excels at blending brand voice and value propositions with crisp, precise writing that drives readership, company growth, and client retention." - Andrew Rowe, Strategic Digital + Growth Marketer
"Tricia is one of the few people who has had a significant impact on my career. She is not only a wealth of knowledge but also a supportive and inspiring mentor who genuinely cares about the success of her teammates." - Casei Malone, Senior Marketing Campaign Manager
"Tricia is deeply curious and dedicates untold time to research. She’s constantly looking for ways she can proactively learn about our new industry, new legislation, and implications of events. Once she understands, she’s able to effectively teach others – both her own coworkers and a general audience through her creative, digestible, elegant copy – to understand and care about what she’s learned, which is a rare and valuable skill." - Louisa Ashford, Director of Marketing
"Tricia's impact extends far beyond her professional achievements; she has been an invaluable mentor and source of inspiration to me personally. Her willingness to share knowledge and offer guidance has made a massive impact on my growth and development." - Ashlyn Hazard, Business Analyst
"During our time together at Hound Labs, Tricia developed and executed a content strategy that was instrumental in driving lead generation, ensured brand voice consistency, and optimized the digital experience. She played a pivotal role in the company's editorial and blog content calendar, messaging strategy, newsletter, and sales enablement campaigns." - Samantha Schanz, Senior Partner Marketing Manager