My portfolio of playbooks, ebooks and knowledge resources created to position my clients as the Thought Leaders they are.

My portfolio of podcasts and articles around the business of games published on Pocketgamer.biz, the source of news for the global gaming industry. 

My portfolio of articles on Forbes.com. 

Reports I have researched and written on behalf of my clients. 

Video interviews, podcasts and articles that I produced in close collaboration with partners, including Business of Apps, Mobile Marketing Magazine, ConsultMyApp, AppSamurai, App Guardians, Liftoff, CleverTap, Pollen.vc, the MMA Germany and MMA EMEA - and many more.

Sharing my expert insights with the industry

Peggy Anne Salz

Ebooks | Playbooks |Thought Leadership

Pocketgamer.biz

Forbes.com

Data-Driven Reports

Partners & Clients

Peggy in Focus

Mobile: The Great Connector Vol. 2

2019 Liftoff Mobile Gaming Apps Report

2019 Liftoff Shopping Apps Report

2018 Liftoff Mobile Dating Apps Report

2019 Liftoff Mobile Finance Apps Report

2020 Liftoff Mobile Ad Creative Index

2019 Liftoff Mobile App Trends Report

2019 Liftoff Japan Mobile App Engagement Report

2019 SE Asia App Engagement Report

2018 Liftoff Mobile Gaming Apps Report

2018 Liftoff App Engagement Index

2017 Liftoff Mobile App Engagement Index Report

2020 Liftoff Mobile Finance Apps Report

2020 Liftoff Mobile Shopping Apps Report

2020 Liftoff Mobile App Trends Report

2020 Liftoff Mobile Gaming Apps Report

2021 Liftoff Creative Report

2021 Liftoff Finance Apps Report

2021 Liftoff Casual Gaming Apps Report

2022 Finance Apps Report