David Hartshorne

What are hot leads in sales?

Not all sales leads are created equal. For starters, hot leads are a lot easier to convert than warm leads. But what is a “hot lead” exactly? In this guide, we’ll define hot leads, highlight how they differ from cold and warm leads, and show you how…

How to uninstall a WordPress plugin (completely)

On the face of it, uninstalling a WordPress plugin is straightforward. Click a few buttons, and hey presto, the plugin vanishes. But, alas, that's not the whole picture. While everything might appear ok on the surface, you'll find a trail of leftover…

7 automated email sequences to power your CRM

When it comes to return on investment (ROI), email marketing leads the way with a whopping $36 for every $1 spent. That success rate boils down to three crucial factors: segmentation, personalization, and automation. When executed correctly, you can…

The 14 Best Online Quiz Makers (2022 Comparison)

Looking to become a quiz creator to help generate leads or make learning stick? Heard all the buzz and fancy adding an interactive online quiz maker to your site? In this article, we’ve rounded up the best online quiz makers on the market. First,…

7 Best Instagram Scheduling Tools For 2022 (Comparison)

Are you looking for the best Instagram post scheduler to save you time? Scheduling Instagram posts is one of the biggest time-savers for social media managers. But it also ensures you’re posting consistently to keep your audience engaged. In this…

How to Use Hashtags on LinkedIn to Grow Your Client Base: 85 Industry Hashtags Included

Are you using hashtags on LinkedIn? Don’t worry, it’s not a trick question. You've probably used hashtags on TikTok, Twitter, and Instagram because it's the done thing. You may have started using hashtags on Facebook? But you might be caught in two…

Transactional Vs Marketing Emails: What’s The Difference?

It’s a safe bet to say that email communication is here to stay. Latest figures from Statista show the number of emails sent and received each day will continue to rise from 269 billion in 2017 to 333 billion by 2022. Which is great news for you,…

Every Social Media Logo and Icon in One Handy Place

The last thing you should be worried about when working on a new proposal or presentation is whether or not you're using the latest social media logos and icons. You're under enough pressure without having to spend time searching online for the…

7 Time-Saving Social Media Management Tips from the People Who Have Felt Your Pain

Running your own social media marketing agency is challenging, especially if you're a new startup. You need to balance your time to serve existing clients and pitch to new ones. How do you prioritise your time and make sure everyone is working as…

11 Best Ways to Make Money in Fitness Online in 2022

There are 2 inconvenient truths about working with in-person fitness clients: You’re always working on and around other people’s free time.There aren’t enough hours in the day to work with everyone. This means… No matter how much you want to grow…

Thinkific vs Teachable: Which is Better? (2022 Comparison)

Choosing the right platform for your online course is a crucial step when starting your online learning business. By now, you’ll have come across Thinkific and Teachable – 2 of the best online course platforms out there. But do they match up to your…

The 4 Different Types of OTT Business Model You Should Know About

You’re already generating revenue from your awesome video content and now you want to take your income to the next level. And you’re right to think that OTT apps are the way to do that! That’s because OTT apps are the fastest-growing way for people…

7 Best Shoppable Video Platforms in 2022 – Comparison Guide

Looking to use shoppable videos to sell your products online? Trying to decide which platform to use? We know there are loads of options out there, from free to paid and live-streamed to pre-recorded video. Whatever you’re looking for, we’re here to…

7 Ways to Make Money as a ‘Made for Kids’ YouTube Channel

If you create “Made for Kids” content on YouTube, you’re in the business of making people happy. And the key term here is “business,” because you can definitely make good money in the process! Ad-based revenue on YouTube is one way to do it. But this…

Which Social Media Channels are Best for Your Brand’s Marketing Goals?

Creating a social media strategy for you or your client comprises many parts, including which social media channels to use. After all, you want to get the best possible return for your posts. So how do you decide which channels are best suited? Do…

How To Choose A Blog Name (Includes Blog Name Ideas And Examples)

Are you struggling to choose a name for your blog? We’ve all been there – endlessly listing blog name ideas that aren’t quite what we’re looking for. Naming a blog is challenging. To help you choose the perfect blog name, we’ve compiled this two-part…

How Often Should You Post on Social Media in 2022?

It's one of life's great mysteries. After debating whether TikTok is a viable marketing platform, you'll want to know how often you should be posting on social media. As a social media manager, you want to achieve the best result from each social…

How to Go Live on TikTok

Home Brand Success Digital Marketing Hub Brand Success How to Go Live on TikTok Going live on TikTok can help your brand boost engagement, answer audience questions in real-time, highlight people, products, or services, and build your audience.…

How to Drive Sales from TikTok

Home Brand Success Digital Marketing Hub Brand Success How to Drive Sales from TikTok TikTok has over 1 billion monthly active users, was the first non-Facebook mobile app to reach 3 billion downloads globally and is available in over 150 countries.…

7 Marketing Strategies for Black Friday 2021

Home Brand Success Hub Digital Marketing Hub Brand Success Hub 7 Marketing Strategies for Black Friday 2021 Black Friday is the busiest shopping weekend of the year. What started as a one-day event after Thanksgiving has become a four-day shopping…