Stefanie Schwalb

Through COVID-19 and its domination of 2020, how we look at our health and our work have come into sharp focus. High unemployment rates, people being forced to leave the workforce (women, in particular), and the transition to remote work all became issues we had to contend with collectively. While studies from Pew Research indicate […]

Each May, we take time to celebrate the important role that Asian Americans, Native Hawaiians, and Pacific Islanders (AANHPIs) have played in our shared history, and of course in our industry. From innovative nut milks to clean skincare, these AAPI-owned consumer brands are carving unique niches and blazing trails in the ever-booming consumer economy. Here […]

There are a lot of incredible ‘Female Forces‘ across the dynamic consumer brand universe. One of the more notable consumer sectors, particularly in the past year, has been pet care. Not only has the job market for the category expanded in opportunities during the pandemic, but it’s also grown exponentially in terms of product sales […]

We're highlighting some black-owned brands in the alcohol space that are making an impact on the industry in more ways than one.

According to Plato, necessity is the mother of invention. To say that the arrival of COVID-19 has forced us all to find innovative ways to manage our lives and work as we know it would be an understatement. Even though 2020 was a bleak year for global economic growth and business, and marketing efforts have […]

From better morale to a better bottom line, Forbes Coaches Council reports that there are several major benefits for businesses that increase diversity and inclusion in their organization. Although this initiative is long overdue, organizations may still not always know where to find the resources they need to succeed. As the development of a more […]

Did you know that a Biz2Credit study revealed the average yearly revenue of Latino-owned businesses in the U.S. increased from $258,702 in 2016-2017 to $327,189 in 2017-2018? And that more than 4.7 Hispanic-owned businesses — when combined — contribute to more than $700 billion to the U.S. economy annually? It only seems fitting then that […]

Necessity is the mother of invention, according to Plato. But we would argue it can also foster some serious motivation and creativity — as proven by Naturalicious Founder and CEO Gwen Jimmere. To call her a trailblazer would be a mild description. In addition to being the first African-American woman to own a patent for natural […]

In celebration of the recent launch of ForceBrands’ specialized pet hiring division, PetForce, we’re diving deeper into the industry to explore what employment opportunities look like inside the burgeoning sector. As we previously reported, the pet care industry has become a hot prospect for jobs — and some of these roles may surprise you. Mark […]

Driven by the events of the past few years, the beer industry is answering the call to support equality and inclusion — and breweries stateside and across the world are getting involved. Black is Beautiful, a collaborative effort to raise awareness for the injustices people of color face on a daily basis, was created by […]

According to a National Pet Owners Survey conducted by the American Pets Products Association (APPA), approximately 90.5 million families in 2022 — around 70 percent of American households — own a pet. “The pandemic has impacted every aspect of life in our country, and the pet space is no different. For example, there’s been a […]

Statistics prove that diverse and inclusive workforces provide tremendous value. As top priorities among employers, especially now, companies are looking for inventive ways to attract talent. Since job descriptions are typically the first means of contact employers have with candidates, it’s paramount that they are written in a non-bias way that reflects the company’s mission, […]

ForceBrands recently ran a piece about virtual hiring, which featured some great tips on how to make remote interviews as effective as in-person meetings, but that’s only one challenge companies have had to face in recent weeks. Since the emergence of Coronavirus (COVID-19), the entire hiring process has changed in several ways. Fortunately, many organizations […]

The bad news: Coronavirus continues to impact us in ways we never imagined. The good news: Companies are still hiring, giving us hope for the future — something we’re happy to report on and share with you. Because the circumstances of onboarding new employees have to change to accommodate the current climate, employers need insights […]

As part of our ongoing Female Forces series to celebrate Women’s History Month (March), we’re delving deeper into the subject of gender equity in the boardroom with an inside look at the Women on Boards (WOB), a project ForceBrands is proud to help support. This non-profit initiative seeks to empower women business leaders and to […]

As part of our ongoing Female Forces series to celebrate Women’s History Month (March), we’re taking a look at how the inclusion of women on company boards positively impacts the bottom line of CPG businesses. While historically company boards have been male-dominated, female leadership has been proven to be good for business. Companies with mixed […]