Private listings aren’t about choice — they’re about powerThe debate focuses on consumers, marketing strategies, flexibility, privacy and even morality. But it’s really about who controls access to the housing market. Mar 28 26March 28, 2026Article at Real Estate News
Why I left NAR (but not the industry)When a longtime member lets their dues lapse after recalculating the value of association membership, that's worth paying attention to. Mar 06 26March 06, 2026Article at Real Estate News
Marketing mistakes that can sink a deal — and how to fix themConsumers judge agents long before they ever make contact. Find out what it is about your headshot, email, website and more that could be driving clients away. Jan 03 26January 03, 2026Article at Real Estate News
Agent-built AI chatbot serves up real advice with a sense of humorJay Thompson created the "Real Estate Therapist" AI assistant to talk agents off the ledge, draft tricky messages and add some levity to a tough job. Jul 11 25July 11, 2025Article at Real Estate News
Agents Decoded: How to get more from your MLSIt may not be flashy, but your MLS is still one of your most powerful tools. Here’s how to use it better — and why it needs your support. Jun 14 25June 14, 2025Article at Real Estate News
How agents should handle the private listings dramaBrokerages are battling each other (and the portals). Things have gotten loud and contentious, but here’s all you really need to know when talking to clients. May 17 25May 17, 2025Article at Real Estate News
Industry shakeups: Corporate chaos or business as usual?How much should agents care about brokerage leadership changes, acquisitions and earnings reports? Enough to stay informed, because clients read headlines too. May 13 25May 13, 2025Article at Real Estate News
5 ways small firms can make a big impact without a big budgetAs a smaller brokerage or team, you may not have the backing of major brand or franchise, but you have some unique advantages. See how to make the most of them. Nov 16 24November 16, 2024Article at Real Estate News
Agents Decoded: Finding opportunities in changeThe industry has weathered many storms, and through it all, has grown and thrived. So can agents. Jay Thompson shares 4 ways to leverage the changes ahead. The direction of your business depends on decisions you make every day. Agents Decoded can… Jul 19 24July 19, 2024Article at Real Estate News
Agents Decoded: The future is uncertain — but don’t panic!NAR’s proposed settlement in the commissions cases has quickly led to a flurry of headlines — many of them wrong. Here’s what agents need to do. The direction of your business depends on decisions you make every day. Agents Decoded can help you by… Mar 19 24March 19, 2024Article at Real Estate News
Agents Decoded: Thinking about opening a brokerage? Start here.For Jay Thompson, starting his own firm was a career highlight. He lays out the pros and cons, and the questions agents should ask when pondering this big move. February 24, 2024 5 minutes The direction of your business depends on decisions you make… Feb 24 24February 24, 2024Article at Real Estate News
Agents Decoded: How to choose a real estate brokerageJay Thompson's 3 essentials for landing at the right firm: Define your needs, understand the different brokerage models, and go deep during interviews. Jay Thompson The direction of your business depends on decisions you make every day. Agents… Dec 22 23December 22, 2023Article at Real Estate News
Agents Decoded: Don't fear acquisitions (even when it's Zillow)When your favorite company or tool is acquired, it's normal to have concerns — but try to set your biases aside instead of running for the hills. The direction of your business depends on decisions you make every day. Agents Decoded can help you by… Nov 12 23November 12, 2023Article at Real Estate News
Men, it's time to do betterSexism isn't just a societal problem, it's a real estate industry problem. And if anything is going to change, men will have to step up — and speak up. A recent New York times investigation into systemic sexual harassment and a "culture of fear"… Sep 19 23September 19, 2023Article at Real Estate News
Agents Decoded: It's time to get serious about agent safetyThe direction of your business depends on decisions you make every day. Agents Decoded can help you by presenting the perspectives of seasoned pros who have been there, made mistakes, and found success. The New York Times recently published an… Jul 29 23July 29, 2023Article at Real Estate News
Agents Decoded: Is it time to switch brokerages?Your choice of brokerage can have a big impact on your career. There are plenty of good reasons (and some not-so-good ones) to consider making a change. The direction of your business depends on decisions you make every day. Agents Decoded can help… Jun 21 23June 21, 2023Article at Real Estate News
Agents Decoded: How to get clients to contact youThe direction of your business depends on decisions you make every day. Agents Decoded can help you by presenting the perspectives of seasoned pros who have been there, made mistakes, and found success. During the height of the pandemic, my wife and… Mar 29 23March 29, 2023Article at Real Estate News
Agents Decoded: How to grow your sphere of influenceBuilding your SOI is critical to long-term success in real estate. Veteran agent Jay Thompson offers practical tips for growing and nurturing your sphere. The direction of your business depends on decisions you make every day. Agents Decoded can help… Mar 01 23March 01, 2023Article at Real Estate News
Agents Decoded: Who needs a coach, and how do you pick one?Anyone can benefit from coaching — even experienced pros — if you find the right fit. Veteran agent Jay Thompson offers tips on how to choose a great coach. The direction of your business depends on decisions you make every day. Agents Decoded can… Feb 15 23February 15, 2023Article at Real Estate News
Agents Decoded: How to pick a real estate conferenceAs you plan your schedule for 2023, consider attending a conference or two. Jay Thompson offers tips on what to look for and how to cut costs. The direction of your business depends on decisions you make every day. Agents Decoded can help you by… Dec 21 22December 21, 2022Article at Real Estate News