419 Qualified Submissions in 7 Days. $1.82 CPL on a $700 Budget.How a mid-campaign pivot from landing page to lead gen form cut cost per lead by 99.5% and unlocked a niche plaintiff audience on Meta. Apr 20 26April 20, 2026PDF at Facebook
1,093 Leads. $1.72 Each. How a Meta Ads Strategy Crushed Legal Lead Gen Benchmarks in 30 DaysA product liability law firm needed qualified leads fast. Strategic audience testing on Facebook and Instagram delivered over 1,000 at a fraction of the industry cost. Apr 20 26April 20, 2026PDF at Facebook
80% More Traffic. 120% More Engagement. How MSP Airport Built a Social Presence That Earned National PressIn four years, a sole social strategist transformed Minneapolis-St. Paul International Airport's social media from an afterthought into a growth engine — with content picked up by USA Today, TMZ, and the LA Times. Feb 24 26February 24, 2026PDF at Facebook
1,052 Parking Purchases. $1,000 Budget. How MSP Airport Turned a Meta Campaign Into a 7x ReturnMinneapolis-St. Paul International Airport needed to fill parking lots during peak travel season. A $1,000 Meta campaign delivered over a thousand purchases and a 7:1 return on ad spend. Feb 24 26February 24, 2026PDF at Facebook
From Invisible to Unmissable: How Strategic LinkedIn Content Drove 6,000% More Engagement in 14 DaysA Healthcare Sales Director went from single-digit reactions to 1,200+ in two weeks — with just 8 posts. Feb 24 26February 24, 2026PDF at LinkedIn