$87K in Sales and a 14x Return in Three Months, Starting From ZeroOct 07 26October 07, 2026PDF at Facebook
How a veteran IT training company went from optimizing toward page views to $32 booked-call leadsOct 07 26October 07, 2026PDF at Facebook
A ~$36 Cost Per Lead in a Category Where Most Advertisers Can't Keep Ads LiveOct 07 26October 07, 2026PDF at Facebook
419 Qualified Submissions in 7 Days. $1.82 CPL on a $700 Budget.How a mid-campaign pivot from landing page to lead gen form cut cost per lead by 99.5% and unlocked a niche plaintiff audience on Meta. Apr 20 26April 20, 2026PDF at Facebook
1,093 Leads. $1.72 Each. How a Meta Ads Strategy Crushed Legal Lead Gen Benchmarks in 30 DaysA product liability law firm needed qualified leads fast. Strategic audience testing on Facebook and Instagram delivered over 1,000 at a fraction of the industry cost. Apr 20 26April 20, 2026PDF at Facebook
80% More Traffic. 120% More Engagement. How MSP Airport Built a Social Presence That Earned National PressIn four years, a sole social strategist transformed Minneapolis-St. Paul International Airport's social media from an afterthought into a growth engine — with content picked up by USA Today, TMZ, and the LA Times. Feb 24 26February 24, 2026PDF at Facebook
1,052 Parking Purchases. $1,000 Budget. How MSP Airport Turned a Meta Campaign Into a 7x ReturnMinneapolis-St. Paul International Airport needed to fill parking lots during peak travel season. A $1,000 Meta campaign delivered over a thousand purchases and a 7:1 return on ad spend. Feb 24 26February 24, 2026PDF at Facebook
MSP AirportAvoid curbside congestion for Terminal 2 passenger pick-up and drop-offs. The new Terminal 2 Express Lane adds an alternative drop-off and pick-up area inside the Purple Ramp. It's free, easy and... Mar 14 25March 14, 2025Post at Facebook
MSP AirportA new two-story atrium will soon brighten the passenger experience at MSP Airport as part of the next expansion phase of Concourse G. Work is underway between gates G8-13 that will add a wider... Feb 21 25February 21, 2025Post at Facebook
MSP AirportCongratulations to the 2025 Voices of MSP! These airport employees lend their talents to record audio information heard throughout the terminals. Feb 21 25February 21, 2025Post at Facebook
MSP AirportThe MAC board approved a slate of new and redesigned food, beverage and retail concepts for the redevelopment of Terminal 2 concessions at MSP Airport. The first major change in Terminal 2... Feb 18 25February 18, 2025Post at Facebook
MSP AirportForgive us for bwagging, but our Animal Ambassadors are pretty pawsome. 🐶 ❤️ ✈️ Feb 12 25February 12, 2025Post at Facebook
Airfield Maintenance Crew Awareness & KudosWe can't let the snow fall without bragging about the incredible team that clears the airfield and keeps everything moving. They do an amazing job and we... Jan 03 25January 03, 2025Post at Facebook
MSP Airport AirfieldIt’s not every day an A400M stops by! The Airbus A400M Atlas, operated by the United Kingdom Royal Air Force, made a quick overnight stop at MSP Airport this weekend. Jan 03 25January 03, 2025Post at Facebook
Human Trafficking AwarenessThis is a universal hand signal that someone can use if they are in danger but can’t openly ask for help. If you need help, make this gesture — MSP team members are trained to watch for it! If you see someone making this gesture, please alert anyone Jan 03 25January 03, 2025Post at Facebook
MSP Airport Cell Phone LotIf you’re picking someone up from the airport, feel free to wait for their “I’m ready!” call in the complimentary 39-spot cellphone waiting lot, approximately halfway between the two terminals on... Jan 03 25January 03, 2025Post at Facebook
Terminal 2 Pick Up/Drop OffAvoid curbside congestion for Terminal 2 passenger pick-up and drop-offs. The new Terminal 2 Express Lane adds an alternative drop-off and pick-up area... Jan 03 25January 03, 2025Post at Facebook
