Crafting compelling narratives that work harder than Ross Geller pivoting a sofa on a staircase.
Need help with 'content stuff' but don’t know where to start?
Let’s cut the waffle and talk strategy, storytelling and scroll-stopping copy.
I’m Suzanna Bain, a freelance content strategist, copywriter and PR based in Huddersfield, Yorkshire.
I used to write about love rats and miracle babies, for newspapers and glossy magazines. Now I help brands find their voice, sharpen their message and build meaningful connections that stick.
A former Press Association and Yorkshire Post journalist, I've since 'pivoted' (ha-ha) into content consultancy, copywriting and marketing campaign management.
Experienced in fashion, food, retail, travel, hospitality, health and wellness I’ve also turned my mighty pen (and serious SEO nerdism) to everything from logistics to DIY.
What I do:
🔍 Content strategy – The thinking before the writing. Audience insights, brand tone, messaging frameworks, channel plans.
✍️ Copywriting – Everything from landing pages, blog posts and UX to email, print and full-funnel marketing campaigns.
📣 Comms & PR – Press releases, media strategy, thought leadership and editorial storytelling.
📊 Campaign management – Joining the dots and getting stuff over the line. I steer, coordinate and deliver.
Whether you're a start-up in need of structure, or a marketing team looking for freelance firepower, I bring clarity, creativity and a sense of humour to every brief.
For commercially on-point content - or simply a steer on how to get going - why not drop me a line?
No stairs involved.
Where there's a word there's a way.