Samantha Connell

Playtime's gonna be golden with this electronic plush pal.

Each Wigglitz Giantz collectible still features the wiggly joints, adorable design, and colorful characteristics that your little ones fell in love with — just at a bigger scale! There are currently seven Wigglitz Giantz available to add to your family's collection.

With Sourhouse and Bakit Box's new sourdough baking kit, families can skip the living room and head straight for the kitchen for some cozy STEM-focused (and delicious) fun.

Tendu and turn in rehearsal 'fits inspired by the 2001 and 2026 movies.

Wigglitz fans are in for a roaring good (play)time.

The creative team behind DesignerCon gave us a sneak peek at the upcoming Las Vegas event!

Each Littlest Pet Shop x Like Nastya Besties Bag Charms box includes two LPS pets chosen by Like Nastya, beads, charms, and pets.

Kids can add 'KPop Demon Hunters' outfits and accessories to their dolls' closets.

In honor of the staple slasher series, The Pop Insider scoured the New York Comic Con (NYCC) show floor in search of the best Ghost Face merch!

These picks will be on your little one's list.

The team gave us a behind-the-scenes look at Booth No. 1523 and what's next for the brand.

The third wave now has an official presale date.

Miss Maisy will teach littles about hues and shades through the 'Maisy: Hello Colors' collection.

Class dismissed. It's time to have fun!

The hot toys kids will be asking for this holiday season.

The hottest toys from the red-hot squishy toy trend.

The voices behind Gabby and Doozie filled us in on the magic that makes Season 14 special.

The new stackable sets feature beloved characters like Cinnamoroll, Pompompurin, and more.

Build, decorate, and play with miniature rooms featuring Hello Kitty and Friends-inspired sets.

The best new toys for kids as they head back to school.