Geoff Whiting

As the world recovers from the global pandemic, eCommerce is adjusting yet again to the modern landscape. We’ve seen some interesting Amazon selling trends in 2021, as merchants find new ways to stay ahead of their competition and leverage Amazon’s…

Pitfalls to avoid and actionable tips for your ecommerce marketing to succeed. Ecommerce success is built on marketing. Your existing SEO work and next campaign are what will drive sales and keep the lights on, and that’s a stressful realization.…

This is a guestpost from our friends at Red Stag Fulfillment. Running a business yourself is like running a marathon at a sprinter’s pace. When starting a business, doing everything yourself saves money, so you end up becoming an expert in social…

DCs can be the lifeline for your supply chain. Here are five metrics that can use to help improve your warehouses. In the light of ongoing supply chain concerns, port delays, and container constraints, most companies can benefit by viewing supply…

Make the most of WooCommerce Ready to take your client’s online stores to new levels? From adding products and managing orders to offering coupons and creating reports, WooCommerce packs a lot of punch. We’ll help you make the most of it with this…

The eCommerce world is continuing its massive growth phase, but that comes with increased competition and the need to cut eCommerce costs. In the U.S. alone, eCommerce sales were up 7.7% in the first quarter of 2021 to reach $215 billion. That…

The eCommerce world is continuing its massive growth phase, but that comes with increased competition and the need to cut eCommerce costs. In the U.S. alone, eCommerce sales were up 7.7% in the first quarter of 2021 to reach $215 billion. That…

Every business owner wants to have a profitable eCommerce store, but plenty of things can get in the way. For example, you might not know how to spend your time and money, what tech to use, or how to optimize your store. To help you grow your…

Most visitors who land on your website aren’t ready to buy, but they are interested in what you have to offer. Customer nurturing campaigns are designed to attach to that interest and help it grow into the desire to become a customer and partner.…

The core lesson of 2020 and 2021, so far, is that many global supply chains are one bad day away from breaking. An outbreak at a single fulfillment location, a ship stuck in a canal, or an issue discovered during a routine inspection can all grind a…

Today’s customers are spoiled. With saturated markets and easy-to-find information, choice is everywhere. To adapt, eCommerce businesses need to embrace their customer’s journey and cater to their needs at each step. It’s not about the sale and the…

Conventional wisdom has long told drop-shippers and e-commerce retailers to avoid backorders because of how demanding online shoppers are. You do face risks of cancellations and poor reviews. Still, the current climate and growing familiarity with…

Whether you rent or own, warehouses come with high costs for any operation. In the U.S., pricing for physical space is at a premium and steadily rising. Add in labor, equipment, racks, and maintenance, and it can be hard to find room in a warehouse…

No matter how stellar your products or sales operations are, the ecommerce fulfillment process has the potential to make or break your business. Customers have high standards for delivery speeds and order accuracy, and faltering here can lead to more…

Today’s savvy e-commerce companies are putting their Q3 and Q4 marketing and inventory management strategies into place right now. With the disruptions 2020 saw, it’s never too early to start planning for the latter part of the year, the e-commerce…

Amazon seller fees can seem daunting and make some people skittish about joining the marketplace. However, understanding potential costs and knowing your options can give you an excellent path to success, whether you’re just getting started or…

Amazon seller fees can seem daunting and make some people skittish about joining the marketplace. However, understanding potential costs and knowing your options can give you an excellent path to success, whether you’re just getting started or…

Even before the pandemic happened, the warehousing industry was on fire. Commercial real estate listings for storage facilities in or near major metropolitan areas have seen sustained demand as companies scrambled to secure space for eCommerce order…

eCommerce budgeting is always tricky, but especially so for newer owners and startups. As an entrepreneur, you’ve got a million things to balance and your available money only goes so far. The five tips directly below can guide your thinking as you…

eCommerce budgeting is always tricky, but especially so for newer owners and startups. As an entrepreneur, you’ve got a million things to balance and your available money only goes so far. The five tips directly below can guide your thinking as you…