Loni is a freelance writer, editor, and creative director. You can find her words in top lifestyle publications (like Allure, Glamour, Harper's Bazaar, Teen Vogue, Cosmopolitan, and many more). She's written about fitness, relationships, and fashion—but beauty will always have her heart.

She's managed and mentored teams of writers, conceptualized photo shoots, produced videos, curated product roundups, penned personal essays, and even lived as Marilyn Monroe for a week (which amounted to lots of champagne and almost 5 million views on Facebook).

Her strengths: larger-than-life ideas, powerful storytelling, creative solutions, and fiercely winged eyeliner.