Lin Grensing-Pophal

Leadership wants HR to be a strategic partner in building organizational capability and culture. Performance management is a great place to start.

Improving performance management likely requires employers to treat workers as stakeholders in the system rather than subjects of it.

Measuring CTV ad impact is vastly different than linear TV or digital

Discover how industry leaders are utilizing AI to retain institutional knowledge and prevent brain drain amid an evolving workforce. Gain AI use case examples.

Substack is a relatively new entrant to the social media mix, emerging on the scene in 2017. It's a publishing platform that allows writers, journalists, podcasters, and creators of all kinds and levels of experience to share information with

Discover how leaders are coordinating L&D programs to meet today's high speed learning environment by instilling accountability and measuring the right KPIs.

Building a strong and sustainable network both within and outside your organization isn’t a luxury, but a strategic imperative.

The shift away from new customer acquisition is finally taking hold.

Artificial intelligence is eliminating the busy work that previous sales force automation couldn't handle.

After many false starts, QR codes have finally found their footing, but marketers need to treat the post-scan experience as seriously as the code itself.

For millions of Americans, stepping back from a career means stepping into the creative life they always imagined — and a growing ecosystem of programs, platforms, and coaches is making it easier than ever to begin.

All eyes are on the bottom line, but the case for keeping culture at the center of your people strategy has never been stronger or more urgent.

From zero-click search to 'AI slop' fatigue, the trends reshaping marketing this year require more than automation; they demand new strategies and tactics.

Discover the 5 core traits of 100-year-old companies and how to build a business that lasts.

Overcome outdated perceptions of 50+ entrepreneurs and find the capital to fund the next steps of your journey

Generative engine optimization demands a fundamental shift in marketing strategy.

Think AI is for younger generations? Think again. A growing number of 50+ business owners are discovering that everything they've already learned makes them surprisingly well-suited for this new frontier.

How to Spot Fake Candidates and Protect Yourself From Fake Jobs

Navigating the uncertain future of third-party tracking in 2026.

For decades, 3M’s famous policy of allowing employees to dedicate 15 percent of their time to tinkering has been held up as the gold standard of corporate innovation. They're not alone.