The Copy Diagnosis

$500. Three business days.


You already know something on that page is off. You have read it so many times you cannot see it anymore, and the people who could tell you are the ones who left without saying anything.


Send me the page. You get back exactly where it is talking about you instead of your buyer, what that is costing you in inquiries, and the specific rewrite direction that fixes it.


WHAT COMES BACK


A written breakdown in three parts, in this order.


Where the page talks about you instead of your buyer. Quoted from your actual lines. I do not paraphrase what I can quote.


What that is costing you. Named at the exact sentence where the reader stops, argued from what your buyer is thinking rather than from statistics I do not have.


The rewrite direction that fixes it. Specific enough that you or your writer can execute it without me.


It arrives as a document, in the same channel you ordered from. The clock starts at payment, and I will say so plainly when it starts.


WHAT THIS IS NOT


You are buying the diagnosis and the direction. The finished rewrite is separate work, priced separately, and worth discussing only after you have seen how I read your copy. You should know what you are buying before you buy it.


HOW IT WORKS


Send the link, plus the one thing about the page that has always bothered you. I reply with a payment link and three short questions, so the diagnosis reads your buyer instead of a generic one. Three business days after payment the document is with you, along with a fifteen-minute walkthrough call if you want it, at no charge.


START HERE


Use the Contact me button at the top of this page and give me two things.


The page you want read, and the thing about it that has never sat right with you.