Malarie Gokey

Malarie Gokey

Journalist specializing in technology and product reviews.
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Comparing Admiral, BlueConic, and Permutive for first-party data collection

Comparing Admiral, BlueConic, and Permutive for first-party data collection

Three approaches to first-party data collection for publishers: budget-friendly quick setup versus enterprise customer data platforms with deep integrations.

Feb 12 26February 12, 2026

Article at mediacopilot.ai

What you need to know about Admiral’s data security

What you need to know about Admiral’s data security

Security analysis: Can you trust Admiral with visitor data? IAB/Google-certified CMP, TLS 1.2+, encryption at rest, privacy-by-design approach for publishers.

Feb 11 26February 11, 2026

Article at mediacopilot.ai

Why newsrooms choose Admiral for first-party data collection

Why newsrooms choose Admiral for first-party data collection

Admiral offers newsrooms a budget-friendly first-party data solution starting at $50/month. Here is what it does well and where it falls short.

Feb 10 26February 10, 2026

Article at mediacopilot.ai

How Golf.com built a first-party data engine with giveaways using Admiral

How Golf.com built a first-party data engine with giveaways using Admiral

How Golf.com used Admiral giveaways to collect first-party data, consolidate vendors, and build audience segments on a small newsroom budget.

Feb 09 26February 09, 2026

Article at mediacopilot.ai

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