Kirsten Lambert

Democrats and Republicans appeal to supporters with different Web tactics OK, come clean. You’ve changed the channel when your public TV station has asked for money, haven’t you? In turn, I’ll confess that I have turned the dial when NPR holds its…

PSAs: a low-cost (or no-cost) way to spread the word You might think your nonprofit can’t afford to advertise during prime time TV or radio. But, believe it or not, you can get your message out over the airwaves for little or no money. It’s spelled…

These days being a communicator in a not-for-profit can feel like playing a game of Jenga. Little by little, support for the communications function is removed: No more administrative assistance, less funding, smaller staff, fewer outside vendors at…