A five-part CRM email series for InsideJapan Tours, guiding travellers from inspiration to booking. I wrote all five emails and curated the supporting content, adapting the copy and messaging for each stage of the customer journey.
A five-part CRM email series for InsideJapan Tours, guiding travellers from inspiration to booking. I wrote all five emails and curated the supporting content, adapting the copy and messaging for each stage of the customer journey.
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