Interactive landing page: Cybersecurity
S&T Communications sought to communicate the benefits of Bluheeler, their all-in-one cybersecurity solution, versus a multi-platform IT security approach. We helped them reframe the conversation with their prospects around IT security by illustrating…
Aug 17 23August 17, 2023
Article at Matthew on Authory
Whitepaper: How to Achieve Quality Customer Support at Scale
This whitepaper served as the flagship asset for a B2B lead generation campaign that proved highly effective in engaging prospects and capturing leads, bringing in seven figures in pipeline revenue in the first three months alone.
May 23 22May 23, 2022
PDF at The Functionary Blog
What To Look for In a Nearshore Staff Augmentation Company
When it comes to finding the right firm to hire for your nearshore outsourcing needs, here are some essential questions you have to ask. Nearshore staff augmentation has many benefits, from affordable talent to on-demand expertise — all without the…
Apr 20 22April 20, 2022
Article at The Functionary Blog
Is Staff Augmentation the Same as Outsourcing?
Nearshore staff augmentation provides specialized workers to supplement your in-house efforts. Find out why it’s better than traditional outsourcing. Whether you need to hire talent for a special project or need to expand your team, you may be…
Jan 26 22January 26, 2022
Article at The Functionary Blog
The Difference Between Nearshore and Offshore Outsourcing
Offshore outsourcing can provide cost savings but comes with plenty of challenges while nearshore outsourcing delivers the same savings and better results. Outsourcing is a widely practiced staffing method that can help businesses save on costs. If…
Nov 22 21November 22, 2021
Article at The Functionary Blog
VIM Beyond Finance Transforms Incoming Remittance Advices Process
Since the pandemic started in 2020, most of us are doing business in a world full of new uncertainties for the foreseeable future. For example, gone is the certainty of steady cash flow, where a business can expect their customers to pay on time or…
Oct 14 21October 14, 2021
Article at Optima ECM Blog
Signs That You May Need to Outsource Customer Support
Discover the key indicators that you need a new, more strategic approach to meeting customer needs and keeping your business on track. Knowing if and when you need to outsource can be like throwing a dart in the dark. If you outsource too soon, you…
May 19 21May 19, 2021
Article at The Functionary Blog
5 Reasons Your Business Needs Nearshore Staff Augmentation
A growing business needs affordable customer service agents to keep customers happy. See how nearshore outsourcing can help. At a certain point in many businesses’ growth, they encounter a major hurdle: how can they scale up when they don’t have…
May 18 21May 18, 2021
Article at The Functionary Blog
Transforming Technology Remotely
Since Optima’s founding in 2009, our team has been largely working remotely, not in tropical overlook offices like this one, but still remote. We’ve got a fantastic and talented team of folks located across 10 cities in the United States as well as…
Mar 09 21March 09, 2021
Article at Optima ECM Blog






