Helen Dunne

Best use of content

Tomorrow, Today Accenture Agencies: Taylor Made Media, Fourteen Forty Professional services company Accenture specialises in information technology and consulting, but its challenge is to convince the UK’s most senior business leaders that it both…

Best in-house team: media relations

Not content with working in the real world, the six-person media relations team at Accenture have also set up shop in the metaverse – a first in the industry – where their avatars meet on occasion to brainstorm, often by a virtual fire. But this is…

Best in-house team: corporate communications

Small can sometimes be beautiful as the two-man team at AkzoNobel proved, comprising – in their own words – the complementary skills of ‘strategic and creative’ Milly Hutchinson and ‘influential quality control freak’ Simon Colvan, with more than 40…

Best corporate website

group.legalandgeneral.com/en/inclusive-capitalism Legal & General Agency: Wardour Legal & General is a FTSE 100 company, one of the world’s top 20 asset managers and a leading player in managing retirement risk. For some time now, its strategy has…

Best crisis management campaign

Helping Amigo Loans survive Amigo Loans Agency: Lansons Amigo Loans is a guarantor lending, which offers loans to customers who may not have a perfect credit score and would struggle to get funding from high street banks. But in July 2021, Amigo…

Best diversity and inclusion initiative

Black internship programme HDR UK As the national institute for health data scientists, Health Data Research UK (HDR UK) has a mission to coordinate the UK’s health data to enable discoveries that can improve people’s lives. There is an urgent need…

Best corporate publication

Perspective Brewin Dolphin Agency: Wardour Perspective is a bi-annual magazine, containing general interest articles, thought leadership, lifestyle and finance content, that is produced for wealth management company Brewin Dolphin, and is distributed…

Best use of video

Worcestershire-based creative agency DRPG was keen to promote its role as an official partner to the Birmingham Commonwealth Games as well as its sponsorship of local athlete Delicious Orie (DJ), and so it turned to one its specialities: film. The…

Best wellbeing initiative

Growing Stronger Together Rest, Reflect, Recover Oxford University Hospitals NHS Foundation Trust Working with the chief people officer at Oxford University Hospitals NHS Foundation Trust, the communications team was tasked with creating a campaign…

Best social media campaign

Milliways Agency: Headland Consultancy Almost nine in ten people (85 per cent) do not know that traditional chewing gum is made from single-use chewable plastic. It is also non-biodegradable and the second biggest contributor to litter on the planet.…

Best international campaign

Work 2035: the Born Digital Effect Citrix Agency: Man Bites Dog Citrix is an American software company that provides business technology that allows employees to work anywhere in the world on any platform. It appointed Man Bites Dog to create a…

Best media relations campaign

Cost of living campaign Dogs Trust When Dogs Trust experienced an unprecedented rise in the number of dogs being brought to its rehoming centres, the charity saw an opportunity to promote its fostering services that could provide temporary homes…

Winners of the CorpComms Awards announced

The John Lewis Partnership and its agency Given emerged as the big winners at the CorpComms Awards, in association with Unicepta, on 17 November at London’s Porchester Hall picking up the Grand Prix trophy. The employee-owned organisation also picked…

Winners of the Strategic Comms Awards announced

Dr. Martens and its agency, three thirty studio, emerged as the big winner of the Strategic Comms Awards, held on 17 November in the Art Deco splendour of Porchester Hall. The iconic clothing and footwear brand picked up trophies for the Best FTSE…

The PRCA and the issue of governance

The 35-person board of the Public Relations and Communications Association (PRCA) regularly counsel clients on how to manage crises, but it is advice that they should now be following themselves. The trade body is effectively in crisis mode but,…

Most employees want a hybrid working life

Just six per cent of British employees are prepared to return to the office full-time while almost one in four – 24 per cent – want to work entirely from home, a new survey has revealed. Hybrid Working, a report from Ipsos Karian and Box which…

Is anyone listening to your ESG story?

Well, here’s an interesting conundrum. It seems that while FTSE 100 companies regularly share information about ESG topics such as product design and lifecycle management, stakeholders would much rather hear about their GHG emissions, the physical…

Shortlist for the Strategic Comms Awards announced

The shortlist for the Strategic Comms Awards 2022, in association with Vuelio, has been revealed. Agency Luminous leads the nominations leaderboard, with seven shortlisted entries, closely followed by Superunion, which has picked up six. Bladonmore,…

Shortlist for CorpComms Awards announced

The shortlist for the CorpComms Awards 2022, in association with Unicepta, has been revealed. Companies as diverse as BAE Systems, Balfour Beatty, Britvic, GSK, Kier, Sage Group and Vodafone Group, are among those shortlisted, with several – AXA UK,…

ESG principles add $4 trillion to the bottom line

Businesses that placed greater emphasis on environmental, social and governance (ESG) issues over the past three years will have seen revenues grow by almost ten per cent – or more than double the revenue growth experienced by organisations that…