Heather Caulder

This rack card was created to encourage donors to leave a gift to Arthritis Research Canada in their Will.

This rack card was created to debunk the myth that arthritis only causes joint pain in older adults and to position Arthritis Research Canada as the "fixer" of challenges caused by arthritis to encourage monthly giving.

It can be hard to explain arthritis research and the impact it has on millions living with arthritis. This rack card was designed to generate awareness about Arthritis Research Canada's primary public outreach initiative.

Many believe arthritis isn't a serious disease and that it only strikes later in life. This rack card was created to counter misconceptions and give people a different image of arthritis and who it impacts.