Marketing copywriter, content strategist, and journalist: While I fulfill all these roles, at heart I'm really a storyteller. I excel at pinpointing what's driving an organization, industry, individual, or cause and explaining that essence in clear, lucid language—no matter the topic's complexity. I connect the dots between the why and the how, compelling an audience to care as deeply about a subject as its founding agents. I wrestle, finesse, and fine-tune a story or piece of content until it sings.

I specialize in:

• Creating strategies that define an organization's goals and challenges, then building solutions that address them through well-researched methodologies.
• Writing content that engages audiences at all levels by matching their needs and wants to a product's unique offering.
• Promoting content on the right channels, at the right time, in the right way. That includes social media, email marketing, and SEO best practices.

My content marketing background leans heavily towards tech B2Bs and the sciences. However, I also have experience covering architecture, home design, cultural trends, women in the workplace, and healthcare.

Previous clients include Microsoft, Philips Lighting, Atera, Elementum, and LeadIQ, to name a few. As a journalist, I have bylines in Popular Science, Gastro Obscura, The Week Magazine, Paste Magazine, and more.

To learn more, browse my portfolio or drop me a line.