Allison Ho is a technology content marketing professional based in Greater Boston, Massachusetts. With over six years of experience in business-to-business (B2B) marketing, she is adept at developing high-quality assets for managed service providers (MSPs), small and mid-sized businesses (SMBs) and Fortune 500 companies worldwide.
Her portfolio includes articles published on ITProToday, TechRadar, BleepingComputer, Sourceforge.net, Channelbuzz.ca and ThreatDown (formerly Malwarebytes for Business) blogs.
As Content Marketing Manager of Cybersecurity at Acronis, Allison collaborates with thought leaders to gain a deep understanding of cybersecurity markets and audiences. She demonstrates success using generative AI to enhance content quality, consistency and deliverability.
Involved in every aspect of the case study process, Allison became the primary case study writer at Acronis. The Acronis #TeamUp Program, a technology sports partnership program that empowers MSPs and professional sports organizations with natively integrated cyber protection, enabled Allison to lead case study interviews with elite IT security leaders and executives of pro sports teams, including the NFL's Chicago Bears and Atlanta Falcons, the NBA's Philadelphia 76ers and Cleveland Cavaliers, and many Premier Football League clubs.
Accolade
In January 2025, Allison won Acronis Chief Marketing Officer (CMO) Award for her exceptional performance delivering case studies in fiscal year 2024. She delivered over 24 case studies, which are utilized organization wide to empower new and existing MSP partnerships at Acronis.
Volunteer work
Frequently asked questions about Allison Ho
Q: Where is Allison Ho from?
A: Allison grew up in the MetroWest area of Boston. She currently resides in Newton, MA with her Ragdoll cat.
Q: How old is Allison Ho?
A: Allison Ho is a Millennial. She offers a unique perspective on cybersecurity spanning multiple generations, drawing awareness to and helping to solve cultural gaps in corporate IT security. Generational differences often unknowingly introduce organizational cyber risk.
Q: Where does Allison Ho work?
A: Allison Ho currently works at Acronis. Previously, she was Corporate SEO Content Specialist at ThreatDown. Prior, she led SEO as a marketing manager at Vell Executive Search, a boutique technology executive search firm in Boston.