You are making these mistakes.

If you want to live an independent life you’re going to have to find a way to fend for yourself.

This may involve hunting and scavenging, but if you like buying your food at the grocery store, this means making money, which means marketing.

Everyone gets it wrong when they start marketing: They think it’s promotion. They skip the first six steps.

One client complained to me that he had just spent $20,000 on marketing for zero results. I told him that $20,000 a month probably wouldn’t be enough. Why? They, like everybody else, skipped the first six steps.

Don’t do that.

Save $20,000.

Here are the 7 steps:

Read the full post for more details.

Also check these out:

The Dream 100 strategy is highly effective and a great way to start. Here’s a good description (not just for MSPs).

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Writing on living a deliberate life, focused on building businesses rather than cabins by ponds. Content about strategy, life, and philosophy all building to being more deliberate and living a more amazing life.

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The 2 Minutes you Spend Reading this Post May Save You $20,000