We’re all for measuring the performance of the content we publish on LinkedIn and other social media channels, but it’s easy to get fixated on metrics that don’t actually tell you anything useful.

That’s probably more true of LinkedIn than other platforms so in this quick video clip we’re sharing some thoughts on what metrics on LinkedIn actually warrant the effort to track them.

Let us know if you agree or if there are other metrics you think are more important.

#prominenceglobal #linkedin #metrics