April 21, 2021

Article at Association Meetings International

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“I fear a hard turn back to complacency”, The Association Contrarian [PODCAST INTERVIEW]

In this episode of Deep Dive, we talk to new AMI columnist Jeff De Cagna about how contrarian thinking can help reinvigorate associations with added purpose, why associations have a tendency to think conservatively (small ‘c’), why membership is one of the foundational orthodoxies that needs to be challenged, why the ‘governmental’ model of associations is one of the biggest impediments to progress, the great reckoning with climate change, and why the idea that the future for associations is ‘digital, digital, digital’ ignores everything that Covid-19 has taught us about what it means to be human.