I wrote, designed, and set up these emails in ConvertKit for the #1 paralegal training platform, Paralegal Boot Camp. I was contracted by the owner, Ann Pearson, to complete this project for the launch of her new course, AI Boot Camp.
Here is the link to the copy and designs in ConverKit.
And here is the link to the Google Doc with the email copy.
This sequence includes 2 preview emails, 5 sales emails, and 3 day-of urgency emails.
I crafted the strategy, wrote the copy for all emails, and designed and set them up in ConvertKit. I also repurposed several days' content for social media carousels.
The sales sequence achieved 43 sales with a revenue of $14,921. It was sent to her existing, previously cold email list with an average 40.33% open rate and 2% CTR, with no social media promotion or ads.
