Hi Ruri!

My name's Lexi, and I help you turn your audience into a low-effort, consistent source of revenue and relationships through strategic, empathy-driven email marketing that sounds like you and makes your audience actually want to open and take action. 

I handle strategy, copy, and tech so you don't have to. My copy connects and converts, my strategy fits your brand, and my proven email systems drive engagement and revenue with little to no effort from you.

In this portfolio, you'll find sales email sequences, welcome emails, promotional newsletters, and nurture sequences I've written for personal brands, including coaches, consultants, course creators, influencers, and service providers. All have an average open rate of over 48% and an average click-through rate of over 3.6%.

In these emails, I prioritize empathy-led messaging tied to the target audience's desires, pain points, fears, and aspirations. Persuasive messaging, segmentation, and powerful CTAs inspired by modern marketing psychological principles inspire the reader to take action.

I hope you find these samples reflect my skills, dedication, and passion. If you have any questions, please don't hesitate to reach out to me at alexis@inventiveinkco.com. If you like what you see and are interested in working together, book a call with me here: https://calendly.com/inventiveinkco/conversioncall

Hi there!

Here you'll find a compilation of testimonials from various happy clients I've worked with to create high-quality content and profitable marketing funnels.

I always strive to create the highest-quality, most impactful work that requires little to no edits and delivers results. I also try to make working with me fun, streamlined, and stress-free! I pride myself on consistent communication, meeting (and often beating) deadlines, and easy-to-implement systems.

I hope you'll find these testimonials reflect my extensive experience, professionalism, passion, and dedication to my craft. If that sounds like someone you'd want to work with, you can contact me at alexis@inventiveinkco.com. I would love to provide you with the same experience! 


Find Alexis Williams's content and copywriting assets all in one single place and follow all new content pieces via email, regardless where they are published.

Alexis Williams' Portfolio

I wrote, designed, and set up these emails in Flodesk for Angelica Pompy Education. I was contracted by the owner, Angelica Pompy, to complete this project.
<a href="https://drive.google.com/file/d/10p2JCcHxBAE8yJCSV21dpGxDCgEIn-IP/view?usp=sharing" rel="noopener noreferrer">Here's the link to the automation setup, copy, and analytics.</a>
This welcome sequence was created to replace an existing welcome email. I handled strategy, copywriting, and setup and design within Flodesk. The sequence achieved an average open rate of over 45% with an average CTR of 1.0%.
 
<figure class="ql-card-editable ql-card-figure" tabindex="0"><img src="https://images-production.authory.com/58cdad83-8600-4a7a-a0bc-ceb6d679678b/e8cdc5dd-3fb9-4b02-8374-2980e208e6b2/9b1223f0-dbbb-11f0-b189-5557d6a256b3"><figcaption>Automation Setup</figcaption></figure>
<figure class="ql-card-editable ql-card-figure" tabindex="0"><img src="https://images-production.authory.com/58cdad83-8600-4a7a-a0bc-ceb6d679678b/e8cdc5dd-3fb9-4b02-8374-2980e208e6b2/cc3b3320-fd78-11f0-a6ac-c78e8d730f13"><figcaption>Email 1 - Copy + Design</figcaption></figure>

I wrote, designed, and set up these emails in Flodesk for Angelica Pompy Education. I was contracted by the owner, Angelica Pompy, to complete this project. Here's the link to the copy: https://docs.google.com/document/d/1aSwyIiNpCTCKGyU-1yT-vXgx90LS

I wrote, designed, & set up these emails in Flodesk for Angelica Pompy Education. I was contracted by the owner to complete this project. Here's the link to the copy: https://drive.google.com/file/d/10p2JCcHxBAE8yJCSV21dpGxDCgEIn-IP/view?usp=sharing

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Welcome Email Sequence + Flodesk Automation - Business Coach